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	1.	Marketing. Guía didáctica. by Ortega V. Mayra Janeth Rojas Betancourt, Iván Gonzalo Series: Guía didáctica Edition: Segunda Edición Language: Spa Publication details: Loja Ecuador Universidad Técnica Particular de Loja 2010 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / OR77. Place hold Add to cart (remove)
	2.	Marketing. Las ideas, el conocimiento y la acción. by Bilancio, Guillermo Language: Spa Publication details: México Pearson Prentice Hall 2008 Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / B595, ... Place hold Add to cart (remove)
	3.	Segmentación de mercados. by Fernández Valiñas, Ricardo Edition: Tercera Edición Language: Spa Publication details: México McGraw Hill 2009 Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / F363, ... Place hold Add to cart (remove)
	4.	Investigación integral de mercados. Decisiones sin incertidumbre. by Jany Castro, José Nicolás Edition: Tercera Edición Language: Spa Publication details: Bogotá, Colombia McGraw Hill 2005 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.83 / J35. Place hold Add to cart (remove)
	5.	Mercadotecnia by Fischer de la Vega, Laura Espejo Callado, Jorge Ángel Edition: Tercera Edición Language: Spa Publication details: México McGraw Hill 2004 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / F529. Place hold Add to cart (remove)
	6.	Mercadotecnia. by Fischer de la Vega, Laura Estela Callado Espejo, Jorge Series: Educación Edition: Cuarta Edición Language: Spa Publication details: México McGraw Hill 2011 Availability: Items available for loan: CIBESPAM-MFL (3)Call number: 658.8 / F529, ... Place hold Add to cart (remove)
	7.	La segmentación del mercado turístico. Comercialización y ventas. by Cárdenas Tabares, Fabio Edition: Segunda Edición Language: spa. Publication details: México Trillas 2007 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 338.4791 / C266. Place hold Add to cart (remove)
	8.	Comportamiento del consumidor. by Shiffman, León G Kanuk, Leslie Lazar Edition: Octava Edición Language: spa. Publication details: México Pearson Educación 2005 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8342 / SC333. Place hold Add to cart (remove)
	9.	La segmentación del mercado turístico. Comercialización y ventas. by Cárdenas Tabares, Fabio Edition: Primera Edición Language: spa. Publication details: México Trillas 1991 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 338.4791 / C266. Place hold Add to cart (remove)
	10.	La segmentación del mercado turístico. Comercialización y venta. by Cárdenas Tabares, Fabio Edition: Tercera Edición Language: Spa. Publication details: México Trillas 2012 (reimp. 2014) Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 338.4791 / C266. Place hold Add to cart (remove)
	11.	Marketing público. Investigación, aplicaciones y estrategia. by Rufín Moreno, Ramón Medina Molina, Cayetano Language: Spanish Publication details: Madrid, España ESIC Editorial 2012 Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / R926, ... Place hold Add to cart (remove)
	12.	Principios de marketing. by Kotler, Philip Armstrong, Gary Edition: Décimoséptima edición Language: Spanish Publication details: Madrid, España Pearson Educación 2018 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / K87. Place hold Add to cart (remove)
	13.	Marketing turístico. by Ojeda García, Carmen Delia Mármol Sinclair, Patricia Series: Hostelería y turismo Edition: Tercera Edición Language: Spanish Publication details: Madrid, España Editorial Paraninfo 2022 Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / OJ39, ... Place hold Add to cart (remove)
	14.	Marketing 4.0: Transforma tu estrategia para atraer al consumidor digital. by Kotler, Philip Kartajaya, Hermawan Setiawan, Iwan Edition: Tercera Edición Language: Spanish Publication details: Madrid, España Lid Editorial 2020 Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.84 / K87, ... Place hold Add to cart (remove)