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	1.	Administración estratégica de marca branding. by Keller, Kevin Lane Edition: Tercera Edición Language: Spanish Publication details: México Pearson Educación 2008 Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.401 / K29, ... Place hold Add to cart (remove)
	2.	Marketing. Las ideas, el conocimiento y la acción. by Bilancio, Guillermo Language: Spa Publication details: México Pearson Prentice Hall 2008 Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / B595, ... Place hold Add to cart (remove)
	3.	Posicionamiento de marca. Conceptos útiles de marketing estratégico. by Lutz, Richard J Weitz, Barton A Series: Lo que enseñan los mejores MBA ; Volumen 3Language: Spa Publication details: Barcelona España McGraw-Hill Bresca Editorial, S.L Profite Editorial 2010 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / L975. Place hold Add to cart (remove)
	4.	Relevancia de la marca. Hacer a los competidores irrelevantes. by Aaker, David A Language: spa. Publication details: Madrid, España Pearson Educación 2012 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.827 / AA111. Place hold Add to cart (remove)
	5.	Diseño de productos turísticos. by Díaz, Beatriz Language: Spanish Publication details: Madrid, España Editorial Síntesis 2011 Availability: Items available for loan: CIBESPAM-MFL (4)Call number: 338.4791 / D542, ... Place hold Add to cart (remove)
	6.	No cover image available No cover image available Desarrollo de la marca turística del cantón Bolívar provincia de Manabí. by Mora Faubla, María Alejandra Rivadeneira Avellán, María José [Coautor] Bayas Escudero, Johnny [Tutor] Language: spa. Publication details: Calceta, Ecuador ESPAM MFL 2012 Dissertation note: ESPAM MFL Online access: Click here to access online Availability: Items available for loan: CIBESPAM-MFL (1)Call number: T-T / 8. Place hold Add to cart (remove)
	7.	No cover image available No cover image available Revalorización de la marca de la revista New Magazine en el mercado de la provincia de Manabí. by Falcones Zambrano, Cristhian Rafael Zambrano Valderramo, Nuria Alexandra [Coautor] Bravo Macías, Columba Consuelo [Tutor] Language: spa. Publication details: Calceta, Ecuador ESPAM MFL 2014 Dissertation note: ESPAM MFL Online access: Click here to access online Availability: Items available for loan: CIBESPAM-MFL (1)Call number: T-AE / 44. Place hold Add to cart (remove)
	8.	No cover image available No cover image available Evaluación de las prácticas verdes y su influencia en el capital de marca en restaurantes de la ciudad de Portoviejo by Alcívar Veléz, Miguel Francisco Chica López, Mariana Gabriela [Coautor] Montesdeoca Calderón, María Gabriela [Tutor] Language: spa. Publication details: Calceta, Ecuador ESPAM MFL 2019 Dissertation note: ESPAM MFL Online access: Click here to access online Availability: Items available for loan: CIBESPAM-MFL (1)Call number: TT-AE / 16. Place hold Add to cart (remove)
	9.	No cover image available No cover image available Evaluación de las prácticas verdes en restaurantes y su influencia en la imagen percibida de los clientes en la ciudad de Portoviejo. by Andrade Falcones, Gema Lisbeth Párraga de la Cruz, María Patricia [Coautor] Montesdeoca Calderón, María [Tutor] Language: spa. Publication details: Calceta, Ecuador ESPAM MFL 2019 Dissertation note: ESPAM MFL Online access: Click here to access online Availability: Items available for loan: CIBESPAM-MFL (1)Call number: TT-AE / 30. Place hold Add to cart (remove)
	10.	No cover image available No cover image available Análisis del valor en el procesamiento de la carne de cerdo de la microempresa La Berna del cantón Portoviejo. by Zambrano Mendoza, Luccy Elena Félix López, Miryam Elizabeth [Tutor] Parra Freire, Cecilia [Cotutor] Language: spa. Publication details: Calceta, Ecuador ESPAM MFL 2020 Dissertation note: ESPAM MFL 2020 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: TT-MADME / 18. Place hold Add to cart (remove)
	11.	No cover image available No cover image available Revista Empresarial. Revista de investigación científica. by Universidad Católica de Santiago de Guayaquil Facultad de Especialidades Empresariales Series: V,p,n ; Año 2, Pag.51, N°6;Language: spa. Publication details: Guayaquil-Ecuador Institución educativa 2007 Online access: Web Oficial Availability: Items available for loan: CIBESPAM-MFL (2)Call number: R-UCSG, ... Place hold Add to cart (remove)
	12.	Dirección de marketing. by Iacobucci, Dawn Edition: Primera Edición Language: Spanish Publication details: Ciudad de México Cengage Learning Editores 2020 Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / IA11. Place hold Add to cart (remove)