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1.
Publicidad, promoción y comunicación integral en marketing. by
Edition: Cuarta Edición
Language: Spa
Publication details: Mexico Prentice Hall 2010
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 659.1 / C626, ...

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2.
Marketing internacional. by Language: Spa
Publication details: México, D.F. McGraw- Hill 2001
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / G216.

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3.
Publicidad y promoción en las empresas turísticas. by Language: spa.
Publication details: Madrid- España Editorial Síntesis 2011
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 659.19 / C198.

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