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1.
Fundamentos de marketing. by
Edition: Octava Edición
Language: spa.
Publication details: México Pearson Educación 2008
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / K87.

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2.
Los 10 pecados capitales del marketing. Indicios y soluciones. by Series: Líderes del management. MarketingLanguage: spa.
Publication details: Barcelona, España Deusto 2006
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / K87.

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3.
Marketing 4.0: Transforma tu estrategia para atraer al consumidor digital. by
Edition: Tercera Edición
Language: Spanish
Publication details: Madrid, España Lid Editorial 2020
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.84 / K87, ...

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4.
Marketing 5.0: Tecnología para la humanidad. by
Edition: Segunda Edición
Language: Spanish
Publication details: Madrid, España LID Editorial 2023
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.84 / K87, ...

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