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1.
Administración de servicios. Estrategias para la creación de valor en el nuevo paradigma de los negocios. by
Edition: Segunda Edición
Language: spa.
Publication details: México Pearson Educación 2011
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 650 / L911, ...

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2.
Marketing de servicios. Personal, tecnología y estrategia. by
Edition: Sexta Edicón
Language: Spa
Publication details: México . D.F. Pearson 2009
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / L944.

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