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Nuevo producto. Creatividad, innovación y marketing. by
Edition: Tercera Edición
Language: spa.
Publication details: Bogotá, Colombia McGraw-Hill 2001
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.83 / SC357.

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Investigación de mercados. by
Edition: Décima Edición
Language: Spa
Publication details: México Cengage Learning 2016
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.83 / M478. Not available: CIBESPAM-MFL: Pending hold (1).
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