Your search returned 80 results.

Sort
Results
1.
Fundamentos de Marketing. by Language: Spa
Publication details: México . D.F. Pearson Prentice Hall 2009
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / H557, ...

2.
Comercio y marketing internacional. by
Edition: Cuarta Edición
Language: Spa
Publication details: México Cengage Learning 2010
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 382 / L616.

3.
Marketing de servicios. Conceptos, estrategias y casos. by
Edition: Cuarta Edición
Language: Spa
Publication details: México, D.F. Cengace Learning 2012
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / H699, ...

4.
Marketing. by
Edition: Undécima Edición
Language: Spa
Publication details: México, D.F. Cengage Learning 2011
Availability: Items available for loan: CIBESPAM-MFL (3)Call number: 658.8 / L218, ...

5.
Dirección de marketing. Gestión estratégica y operativa del mercado. by
Edition: Segunda Edición
Language: Spa
Publication details: México McGraw-Hill 2009
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / L177, ...

6.
Estrategia de marketing. by
Edition: Quinta Edición
Language: Spa
Publication details: México Cengage Learning 2012
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / F383, ...

7.
Marketing. Planeación estratégica de la teoría a la práctica. by Series: ; Tomo 3.
Edition: Undécima Edición
Language: Spa
Publication details: Santafé de Bogotá Colombia Mc Graw Hill 1996
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / M478, ...

8.
Logística comercial Gestión comercial y marketing. Comercio y marketing by
Edition: Segunda Edición
Language: Spa
Publication details: Madrid España Paraninfo 2010
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / L864.

9.
Marketing de servicios. Zeithaml by
Edition: Quinta Edición
Language: Spa
Publication details: México McGraw-Hill 2009
Availability: Items available for loan: CIBESPAM-MFL (4)Call number: 658.8 / Z48, ...

10.
Marketing internacional by
Edition: Décima Cuarta Edición
Language: Spa
Publication details: México Mc Graw Hill 2010
Availability: Items available for loan: CIBESPAM-MFL (3)Call number: 658.8 / C359, ...

11.
Marketing en el fitness. Gestión de servicios deportivos: fidelizar y captar nuevos clientes. by Language: Spa
Publication details: Barcelona España Editorial Paidrotribo 2012
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / N223, ...

12.
Marketing internacional. by Language: Spa
Publication details: Madrid España Pirámide 2004
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / N677.

13.
Marketing Internacional. by
Edition: Quinta Edición
Language: Spa
Publication details: México Pearson 2009
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / K26.

14.
Marketing contemporáneo. by
Edition: Décima Quinta Edición
Language: Spa
Publication details: México Cengage Learning 2012
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / K96, ...

15.
Marketing político. by Language: Spanish
Publication details: México Cengage Learning 2011
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / L616, ...

16.
Publicidad, promoción y comunicación integral en marketing. by
Edition: Cuarta Edición
Language: Spa
Publication details: Mexico Prentice Hall 2010
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 659.1 / C626, ...

17.
Gestión de marketing en el turismo rural. Turismo y hostelería by Language: Spa
Publication details: Madrid España Pearson Educación 2004
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / M489.

18.
Marketing de servicios. Personal, tecnología y estrategia. by
Edition: Sexta Edicón
Language: Spa
Publication details: México . D.F. Pearson 2009
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / L944.

19.
Marketing. Guía didáctica. by Series: Guía didáctica
Edition: Segunda Edición
Language: Spa
Publication details: Loja Ecuador Universidad Técnica Particular de Loja 2010
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / OR77.

20.
Marketing internacional by Series: Guía didáctica
Edition: Cuarta Edición
Language: Spa
Publication details: Loja Ecuador Universidad Técnica Particular de Loja 2011
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / R763, ...

21.
Marketing internacional. by Language: Spa
Publication details: México, D.F. McGraw- Hill 2001
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / G216.

22.
Marketing. Las ideas, el conocimiento y la acción. by Language: Spa
Publication details: México Pearson Prentice Hall 2008
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / B595, ...

23.
Marketing de los servicios. by
Edition: Cuarta Edició
Language: Spa
Publication details: Madrid España Esic Editorial 2005
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / G751.

24.
Canales de marketing y distribución comercial. Un enfoque de administración de relaciones. by
Edition: Segunda Edición
Language: Spa
Publication details: México Mc Graw Hill 2005
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / P393, ...

25.
La Esencia de la Estrategia de Marketing. La estrategia a partir del consumidor. by Language: Spa
Publication details: México D.F., México Cengage Learning 2011
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / H768, ...

26.
Imagen y marketing personal. Cómo venderse uno mismo. by Language: Spa
Publication details: Lima Perú Amex Editora Palomino 2005
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / C318.

27.
Domine el marketing para alcanzar el éxito. by Series: ; Volúmen 4.Language: Spa
Publication details: Lima Perúa Palao Editores 2009
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / P154.

28.
Posicionamiento de marca. Conceptos útiles de marketing estratégico. by Series: Lo que enseñan los mejores MBA ; Volumen 3Language: Spa
Publication details: Barcelona España McGraw-Hill Bresca Editorial, S.L Profite Editorial 2010
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / L975.

29.
Administración II. Guía didáctica. by Language: spa.
Publication details: Loja, Ecuador UTPL 2008
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658 / C512.

30.
Administración de ventas. by
Edition: Octava Edición
Language: spa.
Publication details: México Pearson Educación 2012
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.81 / J62.

31.
Introducción a los negocios En un mundo cambiante. by
Edition: Séptima Edición
Language: spa.
Publication details: México McGraw-Hill 2010
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 650.1 / F383.

32.
El futuro de los negocios. by
Edition: Quinta Edición
Language: spa.
Publication details: México Thompson Editores 2007
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 650.1 / G536.

33.
Negocios internacionales. Ambientes y operaciones. by
Edition: Decimosegunda Edición
Language: spa.
Publication details: México Pearson Educación 2010
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.18 / D186, ...

34.
Negocios internacionales. Un enfoque de administración estratégica. by Language: spa.
Publication details: México McGraw-Hill 1997
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.18 / R932.

35.
Marketing Experiencia, liderazgo, innovación. by
Edition: Novena Edición
Language: Spa
Publication details: México McGraw Hill Educación 2009
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / K39, ...

36.
Marketing de servicios. by Series: Guía DidácticaLanguage: Spa
Publication details: Loja Ecuador Universidad Técnica Particular de Loja 2011
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / C352.

37.
Fundamentos de marketing. Ejercicios en internet. Suplemento a la obra. by
Edition: Onceava Edición
Language: Spa
Publication details: México McGraw-Hill 2000
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / ST792.

38.
Lo fundamental y lo más efectivo acerca de los clientes. by Series: Smart. Serie de gerencia práctica. MarketingLanguage: Spa
Publication details: Santafé de Bogotá, Colombia McGraw Hill 2000
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / J42.

39.
Lo fundamental y lo más efectivo acerca del marketing. by Series: Smart. Serie de gerencia práctica. MarketingLanguage: Spa
Publication details: Bogotá, Colombia McGraw Hill 2002
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / M342.

40.
Investigación integral de mercados. Decisiones sin incertidumbre. by
Edition: Tercera Edición
Language: Spa
Publication details: Bogotá, Colombia McGraw Hill 2005
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.83 / J35.

41.
Investigación de mercados. Un enfoque aplicado. by
Edition: Quinta Edición
Language: Spa
Publication details: Colombia McGraw Hill 1998
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.83 / K55.

42.
Nuevo producto. Creatividad, innovación y marketing. by
Edition: Tercera Edición
Language: spa.
Publication details: Bogotá, Colombia McGraw-Hill 2001
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.83 / SC357.

43.
Tu potencial emprendedor. by Language: spa.
Publication details: México Pearson Educación 2007
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.11 / OL51.

44.
Relevancia de la marca. Hacer a los competidores irrelevantes. by Language: spa.
Publication details: Madrid, España Pearson Educación 2012
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.827 / AA111.

45.
Análisis multivariante aplicado. Aplicaciones al marketing, investigación de mercados, economía, dirección de empresas y turismo. by Language: Spa
Publication details: Madrid, España Thomson 2005
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 519.53 / J61.

46.
Publicidad y promoción en las empresas turísticas. by Language: spa.
Publication details: Madrid- España Editorial Síntesis 2011
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 659.19 / C198.

47.
Venta de servicios turísticos. by Language: spa.
Publication details: Madrid- España Editorial Síntesis 2012
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 338.4791 / AM498.

48.
Gestión de destinos turísticos. Cómo atraer personas a polos, ciudades y países. by Language: spa.
Publication details: México Trillas 2009
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 338.4791 / V679, ...

49.
Marketing turístico. by Language: spa.
Publication details: Madrid- España Paraninfo 2012
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / OJ39.

50.
Marketing turístico. by Language: spa.
Publication details: Madrid- España Editorial Síntesis 2011
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / ES74, ...

51.
Introducción al turismo. by Language: spa.
Publication details: México Trillas 1991 (reimp. 2012)
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 338.4791 / G981.

52.
Comportamiento del consumidor. by
Edition: Octava Edición
Language: spa.
Publication details: México Pearson Educación 2005
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8342 / SC333.

53.
Enciclopedia de marketing y ventas. by Language: spa.
Publication details: Barcelona, España Oceano Grupo Editorial [s.f.]
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / F382.

54.
Enciclopedia del empresario. by Language: spa.
Publication details: Barcelona, España Oceano Grupo Editorial 2001
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.421 / OC15.

55.
Fundamentos de marketing. by
Edition: Octava Edición
Language: spa.
Publication details: México Pearson Educación 2008
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / K87.

56.
Las 11 leyes inmutables de la creación de marcas en internet. by Series: Líderes del management. MarketingLanguage: spa.
Publication details: Barcelona, España Deusto 2006
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.827 / R559.

57.
Liderazgo de marca. by Series: Líderes del management. MarketingLanguage: spa.
Publication details: Barcelona, España Deusto 2006
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.827 / AA111.

58.
Los 10 pecados capitales del marketing. Indicios y soluciones. by Series: Líderes del management. MarketingLanguage: spa.
Publication details: Barcelona, España Deusto 2006
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / K87.

59.
Introducción al turismo. by Language: spa.
Publication details: México Trillas 1991 (reimp. 1997)
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 338.4791 / G981.

60.
Investigación de mercados. by
Edition: Décima Edición
Language: Spa
Publication details: México Cengage Learning 2016
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.83 / M478. Not available: CIBESPAM-MFL: Pending hold (1).

61.
Marketing del turismo rural. by
Edition: Tercera edición
Language: spa.
Publication details: España Piramide 2011
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / G215.

62.
Manual calidad de servicio y atención al cliente. by
Edition: Tercera edición
Language: spa.
Publication details: España CEP 2009
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.812 / C399.

63.
Marketing en el sector turístico. by Series: Hostelería y TurismoLanguage: spa.
Publication details: Madrid, España Sintesis 2015
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / M387.

64.
Ecoturismo. Hacia una gestión sostenible moderna. by Series: Biblioteca de TurismoLanguage: spa.
Publication details: España Sintesis 2016
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 338.4791 / B641.

65.
Marketing del turismo cultural. by Language: spa.
Publication details: Madrid, España ESIC Editorial 2016
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / R311.

66.
Gestión administrativa de compraventa. by Series: Ciclos formativos. Grado medioLanguage: es.
Publication details: Madrid, España McGraw-Hill 2009
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658 / L864.

67.
MKTG. Marketing. by
Edition: Octava Edición
Language: spa.
Publication details: México Cengage Learning 2019
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / L218.

68.
Estrategia de marketing. by
Edition: Sexta Edición
Language: Spanish
Publication details: México Cengage Learning 2018
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / F383.

69.
Marketing público. Investigación, aplicaciones y estrategia. by Language: Spanish
Publication details: Madrid, España ESIC Editorial 2012
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / R926, ...

70.
Marketing con aplicaciones para América Latina. by
Edition: Primera Edición
Language: Spanish
Publication details: México Cengage Learning 2018
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.8 / L218.

71.
Comportamiento del consumidor. by
Edition: Séptima Edición
Language: Spanish
Publication details: México Cengage Learning 2018
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.834 2 / H867.

72.
Sistemas informáticos aplicados al turismo. by Series: Economía y EmpresaLanguage: Spanish
Publication details: Madrid, España Ediciones Pirámide 2015
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 338.4791 / G939.

73.
La Performance estratégica del sector digital. by Language: Spanish
Publication details: España Independently published 2021
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658.84 / G934.

74.
Gestión empresarial desde un enfoque de marketing. by Language: Spanish
Publication details: Calceta, Ecuador ESPAM MFL Editorial Humus 2023
Availability: Items available for loan: CIBESPAM-MFL (5)Call number: 658.4 / SA232, ...

75.
Design thinking en el turismo: técnicas para el diseño de experiencias memorables. by Series: Hotelería, gastronomía y turismoLanguage: Spanish
Publication details: Caba, Argentina Urgeman Editor 2022
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 338.4791 / P949, ...

76.
Marketing para emprender. by Language: esp
Publication details: Bogotá Ediciones de la U 2019
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.8 / SCH357, ...

77.
Ética, deontología y responsabilidad social empresarial. by
Edition: Primera Edición
Language: esp
Publication details: Madrid ESIC Editorial 2020
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 174.4 / V139. Not available: CIBESPAM-MFL: Checked out (1).

78.
Herramientas de management para enfrentar la incertidumbre. by
Edition: Primera Edición
Language: Spanish
Publication details: Buenos Aires Cengage Learning 2011
Availability: Items available for loan: CIBESPAM-MFL (1)Call number: 658 / C963.

79.
Marketing 4.0: Transforma tu estrategia para atraer al consumidor digital. by
Edition: Tercera Edición
Language: Spanish
Publication details: Madrid, España Lid Editorial 2020
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.84 / K87, ...

80.
Marketing 5.0: Tecnología para la humanidad. by
Edition: Segunda Edición
Language: Spanish
Publication details: Madrid, España LID Editorial 2023
Availability: Items available for loan: CIBESPAM-MFL (2)Call number: 658.84 / K87, ...

Pages